I’m so excited the time is here: we’re putting the launch team together for my new book I’d Rather Be Reading: The Delights and Dilemmas of the Reading Life. This is an essay collection by a book lover (me), for book lovers (you)—and is so stinking beautiful I can hardly stand it. (That’s a paperback advanced review copy pictured above—the finished book is a matte hardcover.)
I was thrilled when my publisher told me we’d have a launch team again—that’s a group of readers and book lovers who don’t work for publishers, bookstores or PR firms who get to be a part of the book launch process. They help spread the word about the new book by telling their friends, sharing on social media, telling their library and bookstore about it, blogging a review, and anything else they can think of.
As a member of the launch team, you get to read the book before anyone else (FUN!), and participate in a private Facebook group with me and your fellow launch team members, where we’ll keep you up to date with what’s happening with the book. I’ll go live a few times to talk to everyone and give you the latest. We’ll include lots of peeks behind the scenes of the publishing process. Last time we had a party at my house. Not sure if book tour will allow that this year, but I assure you: a good time will be had by all. Because books.
Members of the launch team are asked to do 4 things:
- Read the book before release date. (Woohoo!)
- Spread the word online (blog, social media, etc) and offline (word of mouth) before and after launch.
- Submit an honest review on your favorite retailer site (Barnes and Noble, Target, Amazon, Powell’s, whatever). Reviews matter so much! A Goodreads review would also be much appreciated.
- If you have a blog or online community, we’d love to see you review or share the book there.
Want to join? Apply here. The application window closes July 5, so don’t wait—and I highly recommend sooner rather than later. When we did this for Reading People we received more than 1000 submissions the first day, so if you want in, get on it!
After the submission window closes, my publisher will choose 300 readers for the launch team. If you’re in (and I hope you are) you’ll be notified of all the details by email.
Thanks so much for the enthusiasm you’ve shown for my book so far. I hope you’ll consider joining the launch team. I can’t wait to meet and mingle in our little group! We have some special things coming your way. And you will have my eternal gratitude.
Read more about the book itself here. You can pre-order I’d Rather Be Reading anytime, wherever new books are sold. We have some pretty great pre-order bonuses coming your way—more info on that next week.
Thank you, and happy reading!