Cultish: The Language of Fanaticism

What Should I Read Next producer Brenna described this as “compulsively readable” and finished it in 24 hours because she kept wanting more. Montell is both a linguist and a passionate nerd about words and language. Here she investigates why people join and stay in cults—not through mind control but through the power of language. In addition to shaping dangerous cults worthy of documentaries, “cultish” language has infiltrated our everyday lives in start-up culture, exercise programs, and modern marketing. Montell narrates the audiobook, creating a podcast-like experience perfect for fans of The Allusionist.